Sonia Mehandjiyska

Head of International Distribution

Sonia Mehandjiyska is Head of International Distribution at Electric Entertainment.  An entertainment industry veteran, she has spent the past 24 years selling films and television series to broadcasters, digital distributors, streaming services, Pay TV companies and other platforms to territories worldwide. Additionally, Sonia has been instrumental in the acquiring of numerous movies and the financing of Electric Entertainment franchised television series.  

Since Electric’s launch in 2013, Sonia has been instrumental in distributing international rights of the Electric-produced TV series, “The Librarians” to Universal International Television, and financing “The Outpost” with NBCU.  Since then, Electric’s number of original television series has grown to include “Leverage: Redemption,” “Almost Paradise” and “The Ark”.  Additionally, she was instrumental in the acquisition of “Mercy Street,” the critically acclaimed PBS drama series which premiered in 2016 and is executive produced by Ridley Scott.  

Under her tenure, the division has added numerous films to its slate including “Blackway” starring Anthony Hopkins and Julia Stiles, “God’s Pocket” with Philip Seymour Hoffman, “Bad Samaritan” starring David Tennant and “An Ordinary Man” starring Ben Kingsley.

Prior to Electric, Sonia held executive sales positions with Gibraltar Entertainment, Lightning Entertainment and Echo Bridge Entertainment. She served as Head of Sales at Global Screen, a Bavaria-Telepool joint venture in Munich, Germany where she oversaw sales on the long-running and popular German television series, “Alarm for Cobra 11.”  She was also involved in licensing and distributing “Last Love” with Michael Caine, “A Thousand Times Goodnight” starring Juliette Binoche, and a host of successful animation projects including “The Flight Before Christmas,” which aired on CBS in the US.

As of 10/16/23